Seven Vital Elements That Will Make Your Salescopy SELL Any one of the copywriting techniques I'm about to show you can increase your conversion rate on its own... but use ALL of them together and you'll...
Do you remember the stupid beer commercial a few years back with the tagline "Why Ask Why?" Well, completely unknown to the ad agency -- they had almost stumbled onto a breakthrough marketing concept. Telling...
Every one of your marketing tools needs a headline. Headlines get attention, make your message easy to read, get your main selling points across, and lead your customer to a sale. Use a short three word...
With millions of web sites on the internet (and every one of them competing for the almighty visitor), we are literally being pulled in 50 thousand different directions by web masters all wanting us to visit...
This weekend a fellow blogger indicated an interest in seeing a post or Guide on Newsletters. This is a huge subject, but I will make an attempt to hit the high points for you in this Blog and the companion...
Ebay selling is no different than any other selling. Listen just because you are on EBay and don't see your buyer DOES NOT MEAN YOU DON'T HAVE TO SELL. You have to do it even better now. Because competition...
This section you could call the make-it or break-it section. Of all parts of your advertising, the headline is absolutely the most important piece to the puzzle.If you don't write a good headline, you might as...
1. Use extra white space creatively in your subject line. You can add extra blank spaces between your words or letters. 2. Combine capital letters with lower case letters.Use all capital letters in every other...
Why do some ads motivate you to immediately punch your credit card numbers into your computer, while others transport you directly to dreamland? It's the copy, of course! Great copy picks up the reader,...
1. Resting on your laurels . Just because you have what you think is a good marketing plan in place today doesn't mean it'll be right tomorrow. The pace today is so accelerated, you must stay ahead of the...
