Authentic designer brand clothing, handbags and accessories are a highly desired item. Dream-Adventures agrees, and stocks designers you love. But what about less well known brands like
Giani Bernini,
Alfani, INC International Concepts, Charter Club, Jenni, American Rag....the list goes on and on. If these name brands sound familiar to you, then you are most likely a shopper of Macy's department stores. Every major department store has what are called Private Label brands, brands that you will only find at their stores. Target has Mossimo, JC Penny has St. John's Bay, Wal-Mart has Ol'Roy, etc.
This guide is intended to help you familiarize yourself with the private labels carried at Macy's stores. It is not an all inclusive guide, but rather a large gathering of brands.

Women's Private Labels:
- Style & Company (Style & Co.)
- Alfani
- American Rag
- Karen Scott
- Charter Club
Men's Private Labels:
- Alfani
- Tasso Elba
- American Rag
- Club Room
Handbags:
We hope this aids you when you come across a brand name you do not recognize. If you found this guide helpful, please scroll down and vote. Thank you!