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Peter Kent Tells it All
Don't bother signing up for online SEO classes for hundreds of dollars a month, or getting confused wasting precious time hopping from one SEO website or blog to another - Get...Read more
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Very informative.
Good Book! Very informative. Especially for Dummies LOL like myself. Why pay someone else to do the work you can do for yourself. Read more

Search Engine Optimization For Dummies by Peter Kent (2008, Paperback)

Peter Kent|ISBN-10: 0470262702 | ISBN-13: 9780470262702
Price$15.49
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Search Engine Optimization For Dummies
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Product description

Key Details
Author:Peter Kent
Language:English
Publisher:For Dummies
Series:For Dummies (Computer/Tech)
Format:Paperback
ISBN-10:0470262702
ISBN-13:9780470262702

Additional Details
Edition Number:3

Size
Length:408 pages
Thickness:0.8 in
Weight:22.4 oz

Publisher's Note
Why do some sites pop to the top when you search? How do you make yours one of them? You create sites that make search engines happy — that’s what search engine optimization is all about. Search Engine Optimization For Dummies has been the leading resource on how to make that happen, and this third edition is completely updated to cover the newest changes, standards, tips, and tricks.

This handy guide shows you how to get more visitors by getting more visibility for your Web site. Find out which search engines matter most, what they look for (and what they hate,) how to get your site included in the best indexes and directories, and the most effective ways to spend your advertising dollars. You’ll discover how to:

  • Plan a search engine strategy
  • Build pages that offer visibility
  • Make your site rank high with the most important search engines
  • Avoid things that search engines don’t like (and tricks that might actually get your site penalized)
  • Use Google universal search, image search optimization, XML sitemaps, and more
  • Choose the right keywords
  • Track and measure your results
  • Increase your exposure with shopping directories and retailers
  • Boost your position with popular links and social networking sites
  • Use pay-per-click in ways that get the most bang for your advertising buck

Search Engine Optimization For Dummies, 3rd Edition also helps you skirt some of the pitfalls and become a savvy advertiser. With this book at your side, you’ll never need to fear search engines again!

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Peter Kent Tells it All

Created: 09/10/08
Don't bother signing up for online SEO classes for hundreds of dollars a month, or getting confused wasting precious time hopping from one SEO website or blog to another - Get SEO For Dummies instead and have at your fingertips precise details and explanations, web sites, search engine research secrets and more (get the book to find out what "more" means - "more" is the edge you'll gain over the blog writer SEO sites that leave out tons of important stuff). I'd even go so far as to say that I'd buy "SEO For Dummies II" if there were one - but frankly speaking, I don't believe he's left anything out or held anything back. A great resource. Get your highlighter and index cards out and be ready to start taking notes. This is THE book to buy.
1 of 1 people found this review helpful.
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Very informative.

 | Yes, I would recommend this product to a friend.
Created: 08/31/11
Good Book! Very informative. Especially for Dummies LOL like myself. Why pay someone else to do the work you can do for yourself.
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SEO for Dummies www.FenwayParkFans.com

Created: 09/20/08
This book is a must have for those that know little about SEO to those that think they know it all.
It is an easy read and if you are excited about growing your business like www.FenwayParkFans.com ...I would buy it.
1 of 1 people found this review helpful.
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